Jeff Goins wrote a spot-on article about the differences between amateurs and professionals in any profession.
The main points that struck me were:
- Pros take action almost every day, if only for a short period of time, even half an hour, or perhaps fifteen minutes. Every day.
- Pros keep working to get better, even after they’re famous.
- Pros accept failure as a given and learn from it, then carry on.
- Pros build a body of work. This improves their work.
To get the full article, go here:
What it did for me:
I realized that I needed to work harder at being a professional marketer for my work. I need to spend time every single day on that goal, just as I spend most every single day on my writing.
If you really think about it, most of us need two main areas where we shine, usually one helping the other. For example, business manager and employee relations. Or better, wife and mother; husband and father. And yeah, writing and marketing that writing
Do you have two areas you think are complementary? If so, are you spending about equal time on both? Or do you disagree with any of this?
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